1. My income goal for the next 12 months:
2. Average commission earned per closing:
3. Number of closings required to reach my goal:
(Divide line 1 by line 2.)
4. Number of my sales required to close to hit my goal:
(Multiply line 3 by .25)
5. Number of my listings required to close to hit my goal:
(Multiply line 3 by .75)
LISTINGS ARE THE NAME OF THE GAME:
A good listing agent’s income is 75% listings sold,
25% sales.
6. Average percent of listings taken by my office that close
during the listing period:
7. Average percent of sales contracts written by me that close:
8. Number of sales contracts needed to write in the next 12 months:
(Divide line 4 by line 7.)
9. Appointments needed to obtain one listing:
10. Number of contacts needed to obtain one appointment:
OBJECTIVES:
A. Number of new listings I will obtain in the next 12 months:
(Divide line 5 by line 6.)
B. Number of listing appointments needed annually:
(Multiply line A by line 9.)
C. Number of listing appointments needed per month:
(Divide line B by 12.)
D. Number of listing appointments per week:
(Divide line B by 52.)
E. Number of contacts needed per week to reach my listing goal:
(Multiply line D by line 10.)
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10. __________________________
A. __________________________
B. __________________________
C. __________________________
D. __________________________
E. __________________________
2021 REAL ESTATE BUSINESS PLAN
Business Plan compliments of Floyd Wickman
