W W W . B I A N C A G I G N A C . C O M
Offer: Week 3, Day 12
1.
Offer: Week 3, Day 12
pg. 1
What are you selling? How do you sell it?
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I sell ____________.
To fulfill this I must _______________,
____________, ______________, ______________,
_________________.
E.g.) I sell training. To fulfill this I must teach, educate, inspire, workshop,
iterate, brainstorm, create, guide, clarify, help, model.
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2.
Offer: Week 3, Day 12
pg. 2
Who are you selling to?
All Rights Reserved © Bianca Gignac & International Academy Of Autonomy, Inc. No copies or replications may be made without permission .
I sell to ____________.
Also known as _______________,
____________, ______________, ______________,
_________________.
E.g.) I sell to entrepreneurs. Also known as ideas people, experts, makers,
sellers, weirdos, rebels, autonomy seekers, freedom seekers.
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3.
Offer: Week 3, Day 12
pg. 3
Aspirations & Identity
All Rights Reserved © Bianca Gignac & International Academy Of Autonomy, Inc. No copies or replications may be made without permission .
My ideal client wants ____________ &
_______________ & ____________ & ______________ &
______________ & _________________.
E.g.) My ideal client wants time, money, freedom, autonomy, to make their
own schedule, to escape the cubicle, to pick up their kids from school, to
travel the world.
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4.
Offer: Week 3, Day 12
pg. 4
What is achieved as a result of interacting with you?
All Rights Reserved © Bianca Gignac & International Academy Of Autonomy, Inc. No copies or replications may be made without permission .
I help people ____________ & _______________ &
____________ & ______________ & ______________ &
_________________.
E.g.) I help people start, scale, think strategically, focus, manage
time/money/energy. get things sold, create new habits/pathways, sell authentically
Autonomy Academy
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5.
Offer: Week 3, Day 12
pg. 5
Word Salad (what else?)
All Rights Reserved © Bianca Gignac & International Academy Of Autonomy, Inc. No copies or replications may be made without permission .
E.g.) chaos, tame, expand, drive, realize, paint....
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O F A U T O N O M Y
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6.
Offer: Week 3, Day 12
pg. 6
Tools / Resources
All Rights Reserved © Bianca Gignac & International Academy Of Autonomy, Inc. No copies or replications may be made without permission .
a.
b.
c.
d.
e.
f.
Bustaname (domain search)
Shopify Business Name Generator
Google lists of words/thesaurus
Article: 33 Tips for Generating Names
Rolling Names (Service, 5 names for $150)
http://www.bustaname.com/
https://www.shopify.com/tools/business-name-generator
https://www.brandingstrategyinsider.com/33-tips-tactics-for-generating-
names/#.YH5F4ehKhhE
https://rollingnames.com/
Onelook.com ('related' word look-ups)
https://onelook.com/
Remember....
Is it writable? Readable?
Can you pronounce it? (Can you say it on a podcast and have
someone Google it?)
The longer the name, the harder it is to grab attention.
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