Fillable Etsy Printable Shop Master Checklist

Fill Online, Printable, Fillable, Blank Etsy Printable Shop Master Checklist Form

Use Fill to complete blank online OTHERS pdf forms for free. Once completed you can sign your fillable form or send for signing. All forms are printable and downloadable.

Etsy Printable Shop Master Checklist

On average this form takes 3 minutes to complete

The Etsy Printable Shop Master Checklist form is 9 pages long and contains:

  • 0 signatures
  • 26 check-boxes
  • 0 other fields

Country of origin: OTHERS
File type: PDF

BROWSE OTHERS FORMS

Related forms
Fill has a huge library of thousands of forms all set up to be filled in easily and signed.
Fill in your chosen form
Sign the form using our drawing tool
Send to someone else to fill in and sign.
find another form
 
master checklist
master checklist
Etsy Printables Shop
Etsy Printables Shop
by Sandra Di
hi, friend!
hi, friend!
I am SO excited to help you start and optimize your printable Etsy shop! I've been
selling printables on Etsy for over a year so I thought I could help you get started on
YOUR shop by creating this master checklist that will ensure it is set up for success.
There is a separate checklist for your shop and another for your listings.
Let's get started shall we?
I'm Sandra
I'm Sandra
first thing's first...
first thing's first...
Why do you need to optimize your shop?
Etsy is a competitive marketplace with millions of printable products available to
shoppers. But the truth is - a lot of your competitors have not set up their shop for
success. Etsy favors shops that are complete, professional, and offer their
customers a great experience.
Everything in this master checklist is intentional, so make sure not to skip any steps!
You will find your shop checklist and listing checklist on the last page (page 8).
For tips on each item and where to find them in your shop, make sure to go through
pages 2 - 7 of this document as you set everything up. Good luck!
For more tips, be sure you're subscribed to my channel here:
www.youtube.com/c/sandradi
let's do this
let's do this
Page 1
Sell on Etsy app
Sell on Etsy app
Download the Sell on Etsy app on your phone and turn on
notifications. This way, you will get notified when someone
favorites or purchases an item from your shop, or sends you a
message. Respond to every message you receive as soon as you
can for great customer support.
Shop Title
Shop Title
Shop Items
Shop Items
Your title will show up just below your shop name. It should describe what your shop
has to offer and include 2-3 keywords that are relevant to your products, which will
give you a better chance at ranking in search. For example, it could say "abstract
printable wall art & modern home décor".
For tips on keyword research, watch this video here.
To find the best keywords, try Marmalead free for 14 days here.
To add your shop title, click on Shop Manager -> Settings -> Info & Appearance.
Shop Icon
Shop Icon
The shop icon can be your logo or an image of one of your products (try a best seller
or one of your favorites if your shop is brand new).
To add your shop icon, click on Shop Manager -> Settings -> Info & Appearance.
Page 2
Profile Photo
Profile Photo
Ideally, your profile photo should be an image of
yourself. People love to see the face behind the brand
because it makes it more personable!
To add your profile photo, click on Your Account
->Account Settings -> Edit Profile.
Shop Announcement
Shop Announcement
The shop announcement is prime real estate and is the perfect chance to announce
any sales, promotions, freebies you offer (to join your email list), where they can
connect with you on social media, etc. It is also great to include some relevant
keywords that tell the customers what your shop is about.
To add a shop announcement, click on Shop Manager -> Settings -> Info &
Appearance.
Message to Buyers
Message to Buyers
This is an automatic message that is included on the receipt page and in the email
that shoppers receive from Etsy to download your files. It's a great place to thank
your customers for their purchase and let them know they can reach out to you if
they have questions. Optional: You can offer them a coupon code to use on their
next purchase!
To add a message to buyers, click on Shop Manager -> Settings -> Info &
Appearance.
Note: You will see a second spot for "Message to Buyers for Digital Items".
I personally copy and paste the same message.
Banner
Banner
You can create your banner using Canva for free! Your banner should represent
your whole brand. Some ideas to include can be: mockups of your best sellers, your
logo, what the shop offers, any freebies you offer (to join your email list), sales you're
running, etc. Browse through other shops to get inspiration on what you like. To
decide on the size you want, go to Etsy's article here.
To add your banner, click on Shop Manager -> Etsy pencil icon -> Banner pencil icon.
Page 3
Shop Photos
Shop Photos
The shop story is a great place to connect with your customers. Tell a little bit about
your mission, your values, and your shop, but make it relatable to your target
audience! This needs to resonate with them and provide that emotional connection
they're looking for. Try including a little bit about you, who you serve, why they
should choose your shop, and how they can connect with you on social media.
To add your shop story headline, click on Shop Manager -> Settings -> About your
Shop -> Story.
This is a great opportunity to connect further with your shoppers and show them
photos of you either behind the scenes, using your products, working on the
products, etc. For example, I include photos of me hanging my wall art, using my
planners, and working on my computer. I have included 2 photos below for
inspiration!
To add shop photos, click on Shop Manager -> Settings -> About your Shop -> Story.
Shop Story
Shop Story
Shop Story Headline
Shop Story Headline
Your story headline will show up near the bottom of your shop page after your
listings and reviews. It should include 2-3 keywords and tell a little bit about your
shop. It can be similar to your shop title, but try using slightly different keywords.
For tips on keyword research, watch this video here.
To find the best keywords, try Marmalead free for 14 days here.
To add your shop story headline, click on Shop Manager -> Settings -> About your
Shop -> Story.
Page 4
Featured Items
Featured Items
Include any social media links that are related to either your Etsy shop or your
business in general (i.e. Instagram, Facebook, Pinterest, etc.).
To add shop links, click on Shop Manager -> Settings -> About your Shop -> Story.
Shop Links
Shop Links
Shop Sections
Shop Sections
Your featured items are the listings you want to
showcase at the top when customers land in your shop.
These should be the top 4 best sellers, or 4 listings that
are consistently favorited by potential customers, or 4
of your favorite items if your shop is brand new.
To choose which ones you want to feature at the top,
click on Shop Manager -> Listings -> click on the *star*
of any listing to be featured.
All your listings should be placed in relevant sections within your shop. Each section
should be named with a 2-3 keyword phrase. For example, your sections can be
"Abstract Printable Wall Art" and "Minimalist Printable Planners".
To add sections, click on Shop Manager -> Listings -> Sections -> Manage -> Add
Section.
Shop Video
Shop Video
This is optional! Record a video introducing who you are, who you serve, the
products you offer, and why they would benefit your shoppers! You can show your
work and actually use your products in the video. For example, I recorded a video of
me hanging my wall art and showing how I use my planners to stay organized.
To add a shop video, click on Shop Manager -> Settings -> About your Shop ->
Story.
Page 5
Include any frequently asked questions from your shoppers. If you have not
received any yet, think of what they could ask and provide answers to them. Some
examples are: What sizes in printables do you offer? Do you offer custom sizes or
custom orders? What files types are available? etc.
To add FAQs, click on Shop Manager -> Etsy pencil icon -> Frequently asked
questions -> Add an FAQ.
FAQs
FAQs
Create Pinterest account
Create Pinterest account
This is a MUST! Create a Pinterest account for your Etsy shop to promote your
products consistently.
For tips on opening a Pinterest account, watch this video here.
To learn all about rich pins for Etsy, watch this video here.
Shop Policies
Shop Policies
Clarify if you accept returns, exchanges, or cancellations. Typically, they are not
accepted for digital downloads due to the fact that they are automatically sent to
the customer's email after purchase.
To add your shop policies, click on Shop Manager -> Etsy pencil icon -> Shop
policies "edit pencil" icon.
Page 6
let's get to work
let's get to work
Photos/mockups
Photos/mockups
To learn how to create nice mockups, watch this video here. You will want to create
3-4 different mockups/images for each listing. Include important information in
separate images such as sizes of the printable wall art that is included as part of the
purchase, instructions on how to download/print your printables, etc. Browse
through other shops to get inspiration on what information you would like to include
in your images!
Listing Items
Listing Items
Title space / full description / tags
Title space / full description / tags
To learn how to create and complete a listing, watch this video here.
To learn how to fill up your title space and keywords, what this video here.
Category / attributes / section
Category / attributes / section
To learn how to select your category, attributes, and relevant section, watch this
video here.
If you want to organize and plan your new Etsy digital product shop even
further, you can grab my Etsy Digital Product Seller Workbook whenever
you're ready by clicking here: DIGITAL PRODUCT WORKBOOK
Page 7
optimization checklist
optimization checklist
Shop Checklist
Shop Checklist
Listing Checklist
Listing Checklist
Photos/mockups
Video added
Title space filled
Relevant category
Relevant attributes
Full description
Relevant section
All tags filled
Shop Name
Shop Icon
Banner
Profile Photo
Shop Announcement
Message to Buyers
Shop Story Headline
Shop Title
Download Sell on Etsy app
Shop Story
Shop Video
Shop Links
Featured Items
Shop Sections
Shop Photos
Shop Policies
Create Pinterest account
FAQs
Page 8
Download
Save PDF to desktop
Email
Email completed PDF
Send for Signing
Email for others to sign
Print
Print document
Choose a Field
Click on a field and
select the person that should complete it
Want to add a signature?
You can add a signature field
and assign it to someone else
to sign
Choose a Field
Click on a field and
select the person that should complete it

Etsy Printable Shop Master Checklist

This document is locked as it has been sent for signing.

You have successfully completed this document.

Other parties need to complete fields in the document. You will recieve an email notification when the document has been completed by all parties.

This document has been signed by all parties.

Completed 21 February 2022

Message

View Audit Log
Print With Audit Log
Duplicate Document