PARTIAL SAMPLE
TABLE OF CONTENTS
A NOTE FROM YOUR CAREERBLASTERS
ANALYZE YOUR RESULTS
Big Picture
Consistency
Secret Sauce
Strengths
Perception Alignment
StrengthsFinder
TM
MOVE INTO ACTION
2
4
5
8
10
12
14
16
19
PERSONAL BRAND SURVEY
© CareerBlast.tv 2022. All rights reserved. All trademarks owned by respective companies.
3
Reputation Report
VIDEO COACHING COMPANION
PERSONAL BRAND SURVEY
With your Reputation Report in hand, it’s time to move into brand-boosting
action with this Video Coaching Companion.
Each section in this Video Coaching Companion corresponds to a section,
with the same name, in your Reputation Report.
There’s a video blast in each section for you to watch, along with spaces
to answer the questions we ask. You’ll also find exercises to more deeply analyze
and understand the content in your 360Reach Reputation Report.
As a career-minded professional who wants to stand out and move up,
you’ll need an action plan. The last section of this Video Coaching Companion is
called MOVE INTO ACTION. Our step-by-step template will help you design the
perfect, personalized plan to amplify your most compelling attributes and boost
your personal brand.
Have a blast!
Ora & William
A NOTE FROM YOUR CAREERBLASTERS
© CareerBlast.tv 2022. All rights reserved. All trademarks owned by respective companies.
4
Reputation Report
VIDEO COACHING COMPANION
PERSONAL BRAND SURVEY
BIG PICTURE
Watch the video.
Refer to the BIG PICTURE section in your REPUTATION REPORT.
Reflect on your overall feeling and experience.
How did the 360Reach process make you feel?
1
ANALYZE YOUR RESULTS
© CareerBlast.tv 2022. All rights reserved. All trademarks owned by respective companies.
5
Reputation Report
VIDEO COACHING COMPANION
PERSONAL BRAND SURVEY
How did you feel about the number of responses you received?
Key theme: what theme(s) emerged for you?
Are there positive and negative sides to your brand?
What’s the 50,000 foot view summary of your feedback?
BRAND POLARITY:
© CareerBlast.tv 2022. All rights reserved. All trademarks owned by respective companies.
6
Reputation Report
VIDEO COACHING COMPANION
PERSONAL BRAND SURVEY
Do you have a positive characteristic causing a negative perception?
What’s your report missing?
Are you overusing a strength?
Deepen your understanding with this exercise.
Where do you see the positive and negative sides of the same brand attribute?
P = perception O = overused strength C = cause and eect
Positive side Negative side
Type of Brand Polarity
P O C
© CareerBlast.tv 2022. All rights reserved. All trademarks owned by respective companies.
7
Reputation Report
VIDEO COACHING COMPANION
PERSONAL BRAND SURVEY
CONSISTENCY
Watch the video.
Refer to the CONSISTENCY section in your REPUTATION REPORT.
Reflect on the consistency or inconsistency in your feedback.
2
Where is there consistency across categories of respondents?
ANALYZE YOUR RESULTS
© CareerBlast.tv 2022. All rights reserved. All trademarks owned by respective companies.
8
Reputation Report
VIDEO COACHING COMPANION
PERSONAL BRAND SURVEY
Why might inconsistency exist?
Where is there inconsistency across categories of respondents?
Deepen your understanding with this exercise.
Indicate the level of consistency among your respondent categories:
CATEGORY CONSISTENCY
Respondent Category
Level of Overall Consistency:
Low Med High
Why might this exist?
Client
Colleague/Peer
Employee
Friend/Relative
Manager
Professor/Teacher/Mentor
Other