Western Connecticut State University Degree Works
Student College Hold
ID School Athletics
Classification Degree BBA Marketing Housing Status
Advisor Major
Full-Time/Part-
Time
Overall GPA Concentration Catalog Term FALL 2018
Minor FERPA Indicator
Legend
Complete Complete except for classes in-progress (TR) Transfer Class
Not Complete See Advisor - Nearly Complete @ Any course number
IP In-Progress Course
BBA in Marketing Overview
Unmet conditions for this set of requirements:
120 credits are required.
Minimum credits at WCSU
A minimum of 30 credits must be taken at WCSU.
A minimum cumulative GPA of 2.3 is required
When your first term is graded, your cumulative GPA will be calculated.
If your cumulative GPA falls below 2.3 it is important to see an advisor
to make plans for raising your GPA.
General Education Competency Requirements
General Education Course Requirements Including
Cognates
Major Requirements
Non-Business Electives
General Education Competency Requirements
Unmet conditions for this set of requirements:
Students must complete each of the competencies listed below. In
addition, students must complete 3 of the competencies a second time
excluding First Year (FY) and WRT 101 (WI).
General Education Competencies
Creative Process (CP)
1 to 2 Classes
Critical Thinking (CT)
1 to 2 Classes
Oral Communication (OC)
1 to 2 Classes
Health and Wellness (HW)
1 to 2 Classes
Scientific Inquiry (SI)
1 to 2 Classes
Intercultural Competence (IC)
1 to 2 Classes
Information Literacy (IL)
1 to 2 Classes
First Year Experience (FY)
1 Class
Culminating Experience (CE)
1 to 2 Classes
Writing Course (WRT 101)
WRT 101
Writing Intensive II (W2)
1 to 2 Classes
Writing Intensive III
1 to 2 Classes
Quantitative Reasoning (QR)
1 to 2 Classes
General Education Course Req. Including Cognates
Unmet conditions for this set of requirements:
40 credits are required.
WRITING COURSE (3 S.H.)
WRT 101
BBA COGNATE REQUIREMENTS (15 S.H.)
Macroeconomics
ECO 211
Microeconomics
ECO 213
Managerial Writing (W2)
WRT 210W*
Intro to Psychology
PSY 100
Mathematics Requirement
MAT 118* or 133* or 181*
22 CREDITS IN CLASSES OUTSIDE MAJOR
Major in Marketing
Unmet conditions for this set of requirements:
59 credits are required.
Minimum 2.0 major GPA
Minimum credits at WCSU
A minimum of 29 credits must be taken at WCSU.
BBA CORE REQUIREMENTS (34 S.H.)
Orientation to Ancel
MKT 101
Financial Accounting
in ACC 201*
Managerial Accounting
ACC 202*
Business or Commercial Law
ACC 340 or JLA 240
Business Statistics
FIN 230*
Principles of Finance
FIN 310*
Organizational Behavior
MGT 250
Operations Management
MGT 320*
Strategic Management
MGT 415
Information Systems Concepts
MIS 260
Principles of Marketing
MKT 200
Global Environment of Business
MKT 305*
MARKETING REQUIREMENTS (25 S.H.)
Consumer Behavior: Concepts, Research Methods
and Applications
MKT 310
Advertising and Integrated Marketing
1 MKT 315
Sales Management
MKT 333*
Marketing Research: Methods & Application
MKT 415
Marketing Management: Analysis, Lanning and
Implementation
MKT 490
Marketing Electives
2 Classes in MKT 322 or 327* or 380* or 395* or 398 or 399 or 411* or 412* or 422* or 455* or 480*
BBA Elective Requirements
21 credits Elective
Notes
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