METHOD MESS
MARKET
MESSAGE
SOLUTION MAKER FRAMEWORK
Day 1: Separating Yourself
What is your method that you use to solve their
problem?
What is your market’s problem that you solve?
Who is your market?
What is your message?
What are some more problems that your clientele
deals with now that they didn’t have pre-Covid19
PROBLEMS THAT EXIST
SMS FRAMEWORK
Day 1: Separating Yourself
START
Pick Your First Problem
MOMENTUM
Pivot | Pause | Pick
SCALE
Double Down or Add Another
Newly work-from-home adults who are struggling keeping a healthy lifestyle, especially
with their gym being closed
Kids, whose social growth was disrupted by virtual learning and now need a healthy
alternative outlet
Real Estate clients whose investment properties have changed in value due to the
movement of people out of cities
People without any tech-literacy who, in the current virtual climate, find themselves
isolated and unable to connect
Companies that are running into issues with their employees and the logistics of
remote-work communication
The dialogue of socially-conscious advertising changing the landscape of classic marketing
concepts