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How to use this document
A Business Plan helps you evaluate the feasibility of a new business idea in an objective, critical, and
unemotional way. The process of developing your business plan will help you outline your goals and
the methods by which you plan to reach them.
Use this document as a starting tool to begin determining these various aspects of your business.
1. Read through each section of this outline.
2. In the spaces provided, begin documenting information or answers to questions posed.
3. If you’re unsure of an answer or detail in a certain section, leave it blank for now.
4. Visit our website, select the most convenient location, and register for initial appointment.
Our certified business advisors will review what you’ve documented so far and work with you to
determine answers for any areas that you hadn’t yet completed. And, in addition to business plan
assistance, our network offers many more services to help you.
A reminder that as a U.S. Small Business Administration program, our SBDC services are provided
at no-cost and they are confidential, personalized and in-depth. Congrats on your plan to start or
grow your business. We look forward to helping you succeed!
Why Write a Business Plan?
A business plan is an important tool for any entrepreneur to judge the effectiveness of what you have been
doing. Your business plan can also be a useful tool to help you raise capital for your business venture.
Lenders like to lend money to businesses they think will be able to make it. Your job is to convince them that
your business is going to be successful.
It provides an operating plan to assist you in running the business and improves your probability of success.
It communicates your idea to others, serves as a “selling tool,” and provides the basis for your financing
If you won't use the plan to raise money, your plan will be internal and may be less formal. If you are
presenting it to outsiders as a financing proposal, presentation quality and thorough financial analysis are very